The willingness to be vaccinated is high in Sweden, but at the same time there are many people who choose not to be vaccinated. What is the impact of the so-called anti-vaccination movement? And how does it work? In order to design vaccination campaigns in a safe way and so that people feel secure, we must genuinely try to understand the anti-vaccination movement, what drives it and how it influences. Vincent Amble-Naess is a junior doctor and writer who has worked in elderly care. His experience offers a particularly relevant and interesting perspective on the issue.